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The answer to the second question exposes the company's cultu… Continue Posted on November 17, 2009 at 6:23am —
Curiosity is the key to great listening skills that improve customer experience. When you're truly curious about your customer's opinions, expectations and requests, you'll find the customer to be more pleasant, interesting and fulfilling to you as well.… Continue Posted on October 22, 2009 at 11:00am —
If value is defined as benefits versus costs, what's your company's customer experience value ratio? Superior value is the objective of customers and marketers alike. And since customers hold the purse strings, marketers are compelled to view value as customers do. In the customer experience value ratio… Continue Posted on October 2, 2009 at 11:45am —
You never know someone so well as when they live with you! What better way to transform your culture to truly customer-centric ways of thinking and doing, than to invite your customer to attend all your discussions? This has long been a practice at Amazon, since founder… Continue Posted on September 1, 2009 at 6:23am — 3 Comments
Posted on July 10, 2009 at 6:30pm —

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