RSS
Loading feed
Customer Experience Optimization
Gifts Received
Lynn Hunsaker has not received any gifts yet
Latest Activity
Curiosity is the key to great listening skills that improve customer experience. When you're truly curious about your customer's opinions, expectations and requests, you'll find the customer to be more pleasant, interesting and fulfilling to you a...
If value is defined as benefits versus costs, what's your company's customer experience value ratio? Superior value is the objective of customers and marketers alike. And since customers hold the purse strings, marketers are compelled to view valu...
And to your comment Steve....having the events that you described helps you build relationships with your customers, but also puts you in a role of facilitating relationships between your customers. Being a connector is a powerful value added serv...
Thanks for your comment, Steve. Reaching out to customers in their world and helping them learn from one another are great ways to become more customer-centric. Kudos to your organization for gaining real-time insights and building trust.
In addi...
In the home building industry, we've found the reverse is also true: become more involved in customer groups to build relationships. This happens naturally through the monthly Homeowner Association meetings which we attend, plus we foster communit...
You never know someone so well as when they live with you! What better way to transform your culture to truly customer-centric ways of thinking and doing, than to invite your customer to attend all your discussions? This has long been a practice a...
Interesting example of Southwest Airlines which has chosen not to get caught up in the product offering sophistication cycle. Some things are best when simplification is the focus! They exemplify successful customer experience innovation by really...
Profile Information
- Company
- ClearAction
- Job Title:
- Customer Experience Strategist / Consultant
- About Your Passion for Customers:
- Specialist in helping organizations improve customer-centric culture, customer data ROI, and cross-organizational engagement to deliver brand promises. Rich hybrid skills and executive experience in marketing & market research, process improvement & quality, organizational development & change management, and leadership & teaching.
Managed customer experience programs for more than half of career; executive roles include Head of Corporate Quality, Director of Marketing & Business Development, Manager of Voice of the Customer, Manager of Customer Services, Manager of Strategic Information, and Market Research Manager. Worked with Accountants Inc, Adecco, Anritsu, Applied Materials, Cadence, Deltek, FormFactor, Hospira, Merck, MicroWarehouse, Sonoco, SunPower, and many other companies.
- Website:
- http://www.clearaction.biz
- Affiliation 1 (professional association etc.)
- American Marketing Association
- Affiliation 2
- Customer Think, Contact Center Performance Forum, Bay Area Association for Psychological Type
Customer Experience Improvement Resources
ClearAction means unique vision and rapid results.
CEM Executive Mentoring: Clearly see what's needed to take immediate action.
Customer Experience Enablers: Clear the way for organization-wide action.
eHandbooks by ClearAction
"This ebook should be saved on every marketer's desktop!"
- John Todor, author of Addicted Customers & Winning Mindshare
"Provides a palette of practical, scalable approaches to effectively address each component of the customer experience -- and gives the corporate marketer with exactly what s/he needs; the latest statistics making the case for the ROI of an improved customer experience and a "plug and play" tool kit for tackling the issues that are most relevant to their organization."
- Donnell Wright, Vice President of Service Excellence, Washington Mutual
CEM Executive Mentoring: Clearly see what's needed to take immediate action.
Customer Experience Enablers: Clear the way for organization-wide action.
eHandbooks by ClearAction
"This ebook should be saved on every marketer's desktop!"
- John Todor, author of Addicted Customers & Winning Mindshare
"Provides a palette of practical, scalable approaches to effectively address each component of the customer experience -- and gives the corporate marketer with exactly what s/he needs; the latest statistics making the case for the ROI of an improved customer experience and a "plug and play" tool kit for tackling the issues that are most relevant to their organization."
- Donnell Wright, Vice President of Service Excellence, Washington Mutual
Lynn Hunsaker's Blog
The Art of Listening: A Key to Customer-Centricity
Curiosity is the key to great listening skills that improve customer experience. When you're truly curious about your customer's opinions, expectations and requests, you'll find the customer to be more pleasant, interesting and fulfilling to you as well.… Continue Posted on October 22, 2009 at 11:00am —
What's Your Customer Experience Value Quotient?
If value is defined as benefits versus costs, what's your company's customer experience value ratio? Superior value is the objective of customers and marketers alike. And since customers hold the purse strings, marketers are compelled to view value as customers do. In the customer experience value ratio… Continue Posted on October 2, 2009 at 11:45am —
Customer-Focused Culture by Living With Your Customers: A Lesson From Amazon
You never know someone so well as when they live with you! What better way to transform your culture to truly customer-centric ways of thinking and doing, than to invite your customer to attend all your discussions? This has long been a practice at Amazon, since founder… Continue Posted on September 1, 2009 at 6:23am — 3 Comments
Customer Experience Innovation Involves Everyone
Every person in an organization is needed for customer experience innovation. That’s because customer expectations and competitive offerings are always on the rise. Your processes, policies, skills, and motivations have a lot to do with keeping customers coming back — and even more to do with customers deciding not to come back.
Think of your own situation as a customer — whenever you’ve decided not to go back to a certain product or service or place, it was usually because you were turned off… Continue
Think of your own situation as a customer — whenever you’ve decided not to go back to a certain product or service or place, it was usually because you were turned off… Continue
Posted on July 10, 2009 at 6:30pm —
Customer-Centric Culture Essential for Customer Experience Management
CLICK HERE FOR INTERNET RADIO VERSION
What Does it Mean to be Customer-centric?
To have the customer's best interests as the focus of your attention -- not to be pre-occupied in your own interests at the customer's expense.
To do this, you need to:
(1) Really know the customer in order to anticipate their best interests.
(2) Differentiate between primary and… Continue
What Does it Mean to be Customer-centric?
To have the customer's best interests as the focus of your attention -- not to be pre-occupied in your own interests at the customer's expense.
To do this, you need to:
(1) Really know the customer in order to anticipate their best interests.
(2) Differentiate between primary and… Continue
Posted on June 15, 2009 at 7:35am —
Comment Wall (4 comments)
- At 10:40am on May 8, 2009,
Lynn Hunsaker said…
- Customer Experience Resources - mark your faves & tweet!
- twibes.com/groups/customer-experience
- twitter.com/clearaction
- facebook.com/dj/customerexperience
- customer.ology.com
- clearaction.biz/blog
- brighttalk.com/channels/2107/view
- blogtalkradio.com/customerexperience
- slideshare.net/clearaction
- clearaction.podomatic.com
- At 3:55pm on March 26, 2009,
Lynn Hunsaker said…
- Employee Engagement -- Customer Engagement -- Customer Data = new layout of my website: Customer Experience (www.ClearAction.biz)
- At 6:41pm on September 25, 2008,
Lynn Hunsaker said…
- I just published my 1st ebook: Metrics You Can Manage For Success (www.clearaction.biz/metrics-incentives.html) and launched my podcast training series: Customer Relationship Skill-Building (www.clearaction.biz/podcast.html). Free sample ebook and sample podcast!
- At 2:30pm on July 28, 2008,
Lucie Newcomb said… - Thanks, Lynn. It's a pleasure to be your Friend in Customer championing!
About
Platinum Sponsor
Gold Sponsors
© 2009 Created by Brett LaDove on Ning. Create Your Own Social Network
